The Ukrainian capital is attracting a growing number of international visitors and is now looking to build further on its burgeoning reputation as attractive city break destination in 2018 with flagship events like the UEFA Champions League...
Carlson Rezidor Hotel Group hopes for progress on regional projects this year as international guests return to Ukraine and occupancy rates continue to recover from 2014 lows
Parliamentarian Anna Romanova believes Ukraine has huge untapped tourism appeal but needs to market itself more effectively to global audiences as a potential destination
Efforts to improve Ukraine’s image should focus on bringing as many people as possible to the country to experience its ample and underrated charms for themselves
Kyiv’s successful hosting of the 2017 song contest had a positive impact on perceptions of Ukraine and demonstrated how public diplomacy can help to counter negative impressions about Europe’s largest and least understood country
Europe's most photogenic city? Stunning 360-degree images of the Ukrainian capital are attracting a growing social media audience as Kyiv's fame spreads
Ukraine’s low international profile hurts the country’s economy and undermines its diplomacy. It is high time to start focusing attention on improving outside perceptions of Brand Ukraine
Kyiv won the right to host the 2017 Eurovision Song Contest thanks to Ukrainian singer Jamala’s victory with her haunting song “1944” about the Soviet deportation of the Crimean Tatars
