Media hype depicting Ukraine as "The New Berlin" could prove helpful in challenging negative perceptions of Ukraine that remain rooted in unflattering and outdated post-Soviet stereotypes
Independent Ukraine neglected its international image for decades. The country’s Foreign Ministry hopes a new cultural outreach initiative can help to reverse this trend
Efforts to improve Ukraine’s image should focus on bringing as many people as possible to the country to experience its ample and underrated charms for themselves
Ukraine’s low international profile hurts the country’s economy and undermines its diplomacy. It is high time to start focusing attention on improving outside perceptions of Brand Ukraine
Toronto native and Kyiv veteran Daniel Bilak heads up new government-backed initiative charged with selling the new Ukraine to potential international investors
Saturday, 10 December 2016 00:35
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